As an entrepreneurial inventor, you must be in a self-promotion mode at all times. Self-promotion is especially useful when trying to find investors for a concept or when trying to promote your ideas, as well as yourself. Self-promotion can take the form of writing, consulting, or public speaking at any type of conference or gathering. Self-promotion can give you access to a variety of fields. Keep a professional scrapbook of all of your articles, speaking-engagement announcements, and any newspaper or magazine coverage on yourself or your products . Also keep videotapes of any air time that you or your products get. You can use these tools to convince prospective clients of your talents and worth to them.
Press releases, personal history sheets, and product brochures are all part of the inventor's self-promotion tool kit. Use them liberally to get your name and products known. Click on the Buttons below to go to the sections on Press Releases, Personal History Sheets and Product Brochures.
